SpectatorBytes

During the Bear Stearns Conference, Google’s Tim Amstrong described YouTube as the “brightest light” in terms of display-ad potential (see Google: Moving Aggressively Into Display Ads). I remember many people who were surprised at the value that Google paid for YouTube a couple of years back. However, it was clear then and they confirmed today [...]

Original content is king. This sentence has been said before by many media executives. However, in the age of digital media, content is not the word to focus on but rather the word original. By now, it is pretty obvious that there is a significant amount of content out there. As a result, breaking through [...]

Over the past few years, I have been waiting for the coming of brand advertising dollars to hit the Web. When that happens, the Web is expected to dramatically change. Web publishing and video production will further flourish as brand dollars will help get talent from other media to commit to the Web. However, current [...]