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Archives for 'Market Trends'

Behind The Dark Night’s Box-Office Numbers

Jorge Espinel / August 14, 2008

The Associated Press has been reporting on the box-office success of the Dark Knight (See here). One the most interesting points that the AP made in their coverage is the following:
However, the numbers reflect today’s higher admission prices, and “The Dark Knight” will not approach “Star Wars” or “Titanic” in terms of actual number [...]

Content, Market Trends - Comments

Content Is King But We Now Live In A Democracy

Jorge Espinel / August 11, 2008

A few posts back I wrote about the new dynamics of content businesses in a digital world (See here). In recent months, the mantra of “content is king” has returned to the forefront of these businesses as a way to highlight their value. This is not surprising. As distribution outlets proliferate thanks to the [...]

Branding, Content, Market Trends, digital media - Comments

The Web is About to Get Fat

Jorge Espinel / April 21, 2008

For content producers and providers, the Web is bound to create significant value in the middle. Much has been said about the Web’s long-tail over the past few years, and certainly many companies are focused on the “head” since most offline models have been built around the “head”. However, the middle – which some [...]

Advertisers, Advertising, Branding, Content, Expanding Middle, Market Trends, Web 2.0, Web Advertising - Comments

The Benefits of A Downturn

Jorge Espinel / April 15, 2008

Much is being written today about the imminent downturn in the economy and how it has started to impact overall business activity (see here). This has gotten me thinking about what are the potential implications for the digital media community over the next 18-24 months.
Realities:
– Consumers’ online usage will continue to increase at a [...]

Advertising, Dealmaking, Editorial, M&A, Market Trends, Media Companies - Comments