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Brand Advertising: What does it need to happen after the GM announcement?

Jorge Espinel / March 20, 2008

Some interesting news came out GM today (see GM roars Forward Into Digital Ad Channels). This suggests brand advertisers are finally ready to commit significant spending to digital media. This is certainly good news for the industry, and in particular for companies that are creating solutions specifically designed to serve brand advertisers.
GM’s [...]

Advertisers, Advertising, Brands, Content, GM, Marketing, Media Companies, Online marketing, Web Advertising - 0 Comments