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Archives for 'audiences'

The Marriage of YouTube and Wordpress

Jorge Espinel / May 14, 2008

The online video revolution has certainly been on its way for quite some time now. YouTube’s skyrocketing audience numbers and overall video streams statistics from the Web indicate that video has become a core element of the Web experience. This trend will expect to continue as increasing number of traditional and new video content [...]

Advertisers, Advertising, Content, Video, audiences - Comments

Paying Google for Audiences

Jorge Espinel / May 2, 2008

I am increasingly surprised by how many more sites seem to be looking to build audiences through SEM efforts. The concept of using a direct marketing ad unit such as paid search to promote content websites has seemed strange to me. The idea of having to continually advertise to be able to aggregate audiences [...]

Content, audiences, broadband enterprises, payola, sem, seo, web - Comments