Jorge Espinel / February 29, 2008
In addition to original content, curation is the other way for digital publishers to drive differentiation. As content supply grows on the Web, screening and selecting relevant information for audiences and communities provide significant value. This is a role that current print publications have played for long time. They curated news clips available [...]
Content, Publishing, curation
- 1 Comments
Jorge Espinel / February 28, 2008
Original content is king. This sentence has been said before by many media executives. However, in the age of digital media, content is not the word to focus on but rather the word original. By now, it is pretty obvious that there is a significant amount of content out there. As a result, [...]
Content, Talent, Video
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Jorge Espinel / February 27, 2008
Over the past few years, I have been amazed about how much time is spent by analysts discussing the differences between media and technology companies. Are companies like Google, Yahoo, Amazon media or technology companies? What I have come to realize is that they are neither one nor the other.
Digital media companies represent [...]
Media Companies, Talent
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Jorge Espinel / February 26, 2008
In this morning’s earning call, CBS announced that they plan to make $21M dollars in online ad revenues from March Madness (See here: CBS: March Madness To Net $21M Online) CBS indicated that these revenues would be incremental to the ad revenues generated by the CBS TV network and stations. While this statement may have [...]
Content, Media Companies
- 2 Comments
Jorge Espinel / February 10, 2008
Over the past few years, I have been waiting for the coming of brand advertising dollars to hit the Web. When that happens, the Web is expected to dramatically change. Web publishing and video production will further flourish as brand dollars will help get talent from other media to commit to [...]
Advertising, Video
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Jorge Espinel / February 7, 2008
Techcrunch is reporting a rumor that Bebo may be acquired soon. Rumor: Is Google About to Buy Bebo For $1 Billion To $1.5 Billion? Or Will it Be MySpace?
One of the things that has amazed me lately is the amount of activity that is taking place inside social networks - billions of [...]
Advertising, Social Networking
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Jorge Espinel / February 7, 2008
Finally, I have decided to begin this publication to share my thoughts and opinions on events and trends impacting the media business.
While the digital revolution has already been driving changes in the media sector, I expect the transformation process to further accelerate over the next five years. This is going to be an exciting [...]
Editorial, Miscellaneous
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